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PoPIt.Media

Every website we build comes with 12 months of SEO and support

Your quote comes with a free PoPIt Preview: a first look at your home page, the pages we would build and a quick look at three local competitors. Accept it and we put your launch date in writing that day, 6 to 8 weeks away.

The date holds as long as your words and feedback reach us on time. Bigger sites and shops can take longer, and your quote says so. SEO and support for the first 12 months are in the website price, and so is standard hosting on Amazon Web Services (AWS) for every site except a Shopify shop, which Shopify hosts. Websites start at £1,750.

A designer sketching website layouts on a whiteboard covered in sticky notes

What comes with every website

Every website we build comes with the six things below. Each card says where it stops, and the strip underneath lists what costs extra, so you know both before you sign.

Free with your quote

The PoPIt Preview, before you commit

A first look at your home page, designed from what we've learned about your business, with the pages we would build and the search each one is for, a quick look at three local competitors and one fixed price for your first year. To get one, email us a short brief or book a 30-minute call. You pay nothing for it and you don't have to go ahead. If you do, the finished design is yours once the site is paid for.

In writing

A launch date 6 to 8 weeks away

Accept the Preview and your site goes live 6 to 8 weeks later, on a date we put in writing that day. The date holds as long as your words, photos and feedback reach us when the plan says. If a bigger site or shop will need longer, your quote tells you first.

Included for 12 months

SEO that starts before launch

The groundwork goes in before launch: page titles, descriptions, structured data, your sitemap, your Google Business Profile and pages for the searches that matter. Then we keep working on it for 12 months and send you a plain-English report every month. It's in the website price, so there's no separate SEO bill. We can't promise rankings, because Google doesn't sell them.

Included for 12 months

Hosting on AWS

Every site except a Shopify shop gets standard hosting on Amazon Web Services (AWS), and we look after it. Standard hosting covers the website itself, and email accounts aren't part of it. If your site needs more, a busy online shop for example, your quote shows the price before you sign. A Shopify shop runs on Shopify's own hosting, on a plan you pay Shopify for. From month 13 you can move to your own AWS account with our help and pay AWS direct, or stay with us from £45 a month.

Included for 12 months

Support if anything goes wrong

If something on your site breaks or stops working in the 12 months after launch, email us. We're on it, and we fix it at no extra cost. Small changes such as new opening hours are included too. New pages and new features are quoted up front, and faults in services run by other companies, such as your email provider, sit outside it.

Yours to keep

The site belongs to you

On final payment, the design, the code, the words we wrote and your domain are yours. Fonts, stock photos and plugins stay under their suppliers' licences, and your quote lists what they cost.

What costs extra

  • New pages and features after launch
  • Your domain name registration
  • Hosting above the standard level, if your site needs it
  • Your Shopify plan, paid to Shopify direct, and card fees, paid to your payment provider
  • Paid fonts, photos or plugins

Each one is listed in your quote or priced before any work starts, and nothing is added to an invoice after the event.

Live 6 to 8 weeks after you accept the Preview

Handing your website to someone else takes money and trust, so here's every step from your first email to launch day. The 6 to 8 weeks starts the day you accept your PoPIt Preview and ends with your site live. Your launch date holds as long as your words and feedback reach us when the plan says, and if a bigger site or shop will take longer, your quote tells you.

  1. Day 1

    You email us

    Tell us about your business, or just send your web address. A person reads it and replies, and we aim to do that within 1 hour, Monday to Friday, 8:30am to 5:30pm. The person who replies works on your project.

  2. Before any quote

    We learn about your business

    Send us a short brief by email or talk it through on a 30-minute call, whichever suits you. If you'd like to meet, we come to you. We ask about your customers and what the site has to do for you, and if you need less than you thought, we'll say so.

  3. Before you pay anything

    Your fixed quote and free PoPIt Preview

    You get one fixed price for the scope we agree, in writing, and the PoPIt Preview: a first look at your home page, the pages we would build and a quick look at three local competitors. We tell you when to expect both, and the quote holds for 30 days. You pay nothing for either. If it isn't right for you, that's the end of it. We won't chase you.

  4. Week 0: the clock startsPayment

    You accept the Preview

    We put your launch date in writing that day, 6 to 8 weeks away. You've seen what you're getting and said yes, so the first payment is due now: a third of the price, or half on a smaller project.

    What we need from you:

    • What you want your pages to say (we write the words with you)
    • Your photos and logo
    • Logins for your domain and Google Business Profile
    • Feedback by the dates in the plan
    • One person who can make decisions and sign things off

    If any of it reaches us late, the date moves by the same amount and we agree the new one with you in writing.

  5. Weeks 1 to 5Payment

    Design sign-off, then the build

    We design the rest of your pages from the Preview you accepted, and you sign them off. On a project paid in thirds, the second third is due at design sign-off. Then we build the site. Unless it's an online shop, that means plain static pages with no page builder underneath, designed for a phone first and built to open quickly on a weak signal. The SEO groundwork goes in as we build.

  6. Weeks 6 to 8: livePayment

    You check it, we launch it

    You go through the finished site on your own phone and computer and tell us what to change. When you're happy, it goes live on the date we wrote down and we tell Google it's there. The final payment is due on launch day. Your 12 months of SEO and support start that day, and so does your hosting on AWS unless you have a Shopify shop.

  7. Months 1 to 12

    Your included year

    SEO work and a plain-English report every month, and fixes whenever something breaks. Before month 12 we ask what you'd like to happen next. Both options are set out further down, with their prices.

Hands sketching a website layout on paper next to a laptop

What it costs

Our prices are below, in full. The calculator on our pricing page gives you an estimate for your site before you speak to anyone, and it doesn't ask for your email. Your quote then fixes the price for the scope we agree, so there's no quote for a quote.

Brochure website, up to 5 pagesA clear, quick site for a business that needs to be found and contacted. Includes 12 months of SEO, support and standard hosting on AWS.
from £1,750
Larger website, 6 to 15 pagesRoom for more services and more towns. Includes 12 months of SEO, support and standard hosting on AWS.
from £3,250
Website for an established firm, 16 pages or moreFor a business with more to explain: a page for each service and sector, case studies, and enquiry tracking so you can see which pages bring in work. Includes 12 months of SEO, support and standard hosting on AWS.
from £5,500
Online shop, Shopify or WooCommerceProducts, stock, postage and payments set up properly. Includes 12 months of SEO and support. A WooCommerce shop also gets 12 months of standard hosting on AWS, and your quote says if a busy shop needs more. Shopify shops use Shopify's own hosting.
from £4,750
Hosting and support after your first 12 monthsFor when you'd like us to keep looking after your site. It runs month to month with 30 days' written notice either way. Or move to your own AWS account and pay AWS direct.
from £45 a month
SEO on its own, or after your first 12 monthsMonth to month, with the same plain-English report and 30 days' written notice to stop.
from £350 a month

Other services

Logo design from £1,200. Full brand identity with guidelines £2,500 to £4,000. Google Ads management from £350 a month. Social media management from £350 a month. Copywriting on its own from £350. Signage and vehicle graphics are quoted per job.

How you pay

You only pay when you're happy with what you've seen. The quote and the Preview cost nothing. After that you pay a third when you accept the Preview, a third at design sign-off and the last third on launch, once you're happy with the finished site. Smaller projects are half when you accept the Preview and half on launch. Invoices are due within 14 days. We're not VAT registered, so no VAT is added, and the calculator figure is an estimate until your quote fixes it.

Work out your estimateSee every priceGet a second opinion on a quote

A tray of croissants with chalk price tags in a bakery window

Your first 12 months, and what happens after

Launch day starts your included year. Our prices for what comes after it are on this page, so you can see them before you sign up.

Every month

SEO work you can see

We check where you rank and what people nearby search for. Then we improve your existing pages for the searches worth having, keep your Google Business Profile up to date, fix anything technical that stops Google reading the site and help you ask your customers for reviews.

Every month

A plain-English report

One page showing where you rank and what we did that month. If something went backwards, the report says so. We can't promise rankings, because Google doesn't sell them.

Whenever you need it

Fixes at no extra cost

If something on the site breaks or stops working, email us and we fix it. New pages and features are quoted before we start.

All year

Hosting on AWS

Every site except a Shopify shop stays on standard hosting on AWS, and we look after it.

After year one, you choose

Option 1

Move to your own AWS account

We sit down with you, open an AWS account in your business's name, move your site into it and check everything works. The account is yours, and AWS bills you direct for the hosting. Before you choose, we tell you what AWS is likely to charge for a site like yours.

Option 2

We keep looking after it, from £45 a month

Hosting and support carry on as they are, month to month. Either of us can end it with 30 days' written notice, and you can still move to your own AWS account later.

Either way, there is no lock-in. The design, the code, the words we wrote and your domain stay yours whichever you pick. If you'd like SEO to carry on, it's from £350 a month and runs month to month with 30 days' written notice, like the hosting. We ask which way you'd like to go before the 12 months are up.

Who you'll work with

Our team is small on purpose, and the same people see your site through from your first email to month 12.

You deal with the person doing the work

The person who replies to your first email is one of the people who design and build your site. From then to launch day and through the year after, your questions go straight to them.

We all own part of PoPIt

Every person on our team is a part-owner, so we're invested in your site doing well. When it brings you work, that's good for all of us.

One team for all of it

Web design, SEO, branding, social media and paid ads, online shops and signage all come through the same small team. If your new site needs a logo, or your van needs to match it, you already know who to ask.

See the services

We come to you

We're on Randall Way in Retford and cover 24 towns, most of them within 30 minutes. If you'd like to talk face to face, we'll come to where you work.

See the areas we cover

Straight answers

If you need less than you asked for, or something we don't do, we tell you. The same goes for what SEO can and can't promise.

People and AI, working together

We use AI the way a good joiner uses power tools: for the donkey work. It helps with the research, the checking and testing every page on every screen size. People do the parts you're paying for: the ideas, the design, the words and every decision. You get a better site, sooner.

What you can hold us to

We're a new studio, so there are no years of reviews to show you yet. What we can do is put our standards in writing, where you can check us against them.

1 hour

Our reply target

We aim to answer every email within 1 hour, Monday to Friday, 8:30am to 5:30pm. The reply comes from a person on the team, and an automatic reply doesn't count.

30 days

A fixed price that holds

Your quote is one fixed price for the scope we agree, and it holds for 30 days. It only changes if you ask for more.

Week 0

Your launch date in writing

Set the day you accept your PoPIt Preview, 6 to 8 weeks away, or longer if your quote says so. It holds as long as your words and feedback reach us on time, and if it has to move, we agree the new date with you in writing.

48 hours

Your free website audit

Send us your web address and within 48 hours you get a short report showing what's costing you enquiries, with a list of fixes in order of impact. We only ring you if you tick the box asking us to, and we won't add you to a mailing list you didn't ask for.

Ask for your audit
A desk with a computer showing website statistics
Priced first

Extra work

If you ask for something outside the agreed scope, we quote it before we do it. It never turns up on an invoice after the event.

If you stop

You keep what's made

If you cancel a project part-way through, you pay for the work done so far and we hand over everything we've made up to that point.

Before you buy

Terms you can read first

Our terms of business are on the website in plain English. They cover the fixed price, the launch date, payments and what's yours once the site is paid for.

Read the terms

Questions before you start

Straight answers first, then the detail. If yours isn't here, email us and a person will answer it.

What do I have to do to get the free PoPIt Preview?

Send us a short brief by email, or talk it through with us on a 30-minute call. The Preview arrives with your fixed quote. You don't pay a deposit or sign anything to get it, and if you decide not to go ahead you owe us nothing.

When do the 6 to 8 weeks start?

On the day you accept your PoPIt Preview, and we put the launch date in writing that day. The 6 to 8 weeks covers the rest of the design, your sign-off, the build and the launch. If a bigger site or an online shop will need longer, your quote says so before you agree to anything.

What if I'm slow sending my words and photos?

Your launch date moves by the same amount, and we agree the new date with you in writing. The plan you get when you accept the Preview shows what we need from you and by when, so you can see it coming. If writing is the hard part, we write the words with you, and that's part of the website price.

What exactly is in the 12 months of SEO?

Groundwork before launch, then monthly work and a report for a year. Before launch we set up your page titles, descriptions, structured data, sitemap and Google Business Profile, and write pages for the searches that matter to your business. Each month after that we improve your existing pages, keep your Google Business Profile up to date, fix anything technical and help you ask your customers for reviews, then send a plain-English report on where you rank and what we did. We can't promise rankings, because Google doesn't sell them.

Is hosting included for an online shop?

Yes for a WooCommerce shop, no for a Shopify shop. A WooCommerce shop gets 12 months of standard hosting on AWS, and if it's busy enough to need more, your quote shows that cost before you sign. A Shopify shop runs on Shopify's own hosting, on a plan you pay Shopify for. SEO and support for the first 12 months are included either way.

What will hosting cost after the first 12 months?

That depends on which option you choose, and you'll know the cost of both before you decide. If we keep looking after hosting and support, it's from £45 a month, month to month, with 30 days' written notice either way. If you move to your own AWS account, AWS bills you direct for what your site uses, and we tell you roughly what that's likely to be first.

What happens to the SEO after 12 months?

It stops, unless you want it to carry on. If you do, it's from £350 a month, month to month, with 30 days' written notice either way. We ask what you'd like before your included year ends.

Am I tied in?

No. Once the site is paid for, the design, the code, the words we wrote and your domain are yours. After the first 12 months you choose where the site is hosted, and anything monthly you keep with us runs month to month: either of us can end it with 30 days' written notice.

What if I want more pages later?

We quote them first, as a fixed price, so you know the cost before we start. Your 12 months of support covers fixing anything that breaks, and new pages and features are priced separately.

Get your quote and free PoPIt Preview

Tell us about your business and we'll send a fixed price with your PoPIt Preview. You pay nothing for either, and you don't have to go ahead. Not ready for that yet? Send us your web address and we'll send back a free website audit within 48 hours. Already holding a quote from someone else? Get a free second opinion on it.

We aim to reply within 1 hour, Monday to Friday, 8:30am to 5:30pm. Prefer to write in your own words? Email hello@popit.media and a person reads it and replies.

PoPIt.Media, Randall Way, Retford, Nottinghamshire.